Elefont

Elefont

You're a company who designs fonts. You've decided to go with an animal-based pun as your business name. When the time comes to design a logo to go with your new business, you've really only given yourself one way to go with it - you have to bring the two elements of your name together in perfect harmony. Thankfully, Elefont has managed to pull off the trick effortlessly.

As a starting point, the slightly inky design makes us think of ink splattered against a sheet of A4 paper by a typewriter, and so it's perfect for a company who works in this field. Secondly, look at the white space within the stylized 'e' which has been put to use as their logo. It's been carefully contoured to take on the appearance of an elephant's trunk. That tells us that this design company is creative - and that's exactly the feeling we should be getting from a design company!

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Did You Know...

I

Over the years, weve seen so many food trends come and go, such as ramen burgers, matcha, and spiked ice-cream. Nowadays, were seeing another trend making waves in the food industry. How many times today have you seen an Instagram photo of a scoop of black ice cream, or a cup of black yogurt, or hamburgers with black buns? Indeed, the charcoal trend has taken the world by storm.

II

So, what gives your latte that deep black shade? Activated charcoal, or coconut ash, is produced by heating coconut shells to insanely high temperatures until theyre burnt to a crisp. The ashes are then increased in size by steaming at high temperatures. Through this process, the ashes become a strong detoxifier, mostly because they become extra absorbent. This product may be purchased in pill form, and promises to alleviate hangovers, minimize the effects of food poisoning, and fight the visible signs of aging.

III

Activated charcoal is said to boost ones energy as a result of decreasing toxins in the body. However, no evidence proves that detoxifying can lead to increased energy. Also, while it can help cure a hangover, it doesnt necessarily remove alcohol from your blood. It is also said to aid in debloating your stomach because it cleanses your colon but again, this all anecdotal and isnt supported by scientific evidence as of yet. All we can say for sure is that it is a proven detoxifier.

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