Bruno Mars is just a name that's too cool to be true, so most people would probably have guessed that it isn't real. The consummate professional entertainer has been singing and putting on shows since he was five years old, and always knew he was destined for fame. He just needed the right name to put on all the billboards, and if there's a better name in showbiz, we haven't heard it.
Would things have turned out quite the same if he'd been plain old Peter Gene Hernandez? We're not sure. Gene Hernandez is good in its own right, but it sounds like it should belong to somebody older. And can you really imagine walking up to Mars for an autograph and calling him 'Peter'? It just doesn't fit! He actually owes his name to the world of professional wrestling; his father gave him the 'Bruno' name after his favorite wrestler, WWE Hall of Famer Bruno Sammartino.
To insure one’s house, one’s car or to underwrite a life insurance policy, that is common practice. But who would pay an insurance premium for his/her thumb, legs or smile? Stars, of course.
At the top of the ranking are the legs of Mariah Carey, worth 810 million USD: The diva became, in 2006, the Gillette brand muse for the advertising campaign «Legs of a Goddess». She then took out an insurance policy with London Lloyds to protect her legs, a decision that is far from being insignificant. Among its customers, the London insurer then included several icons of music, such as Bob Dylan or Rod Stewart.
David Beckham’s body insured for 195 million USD: European champion with Manchester United in 1999, David Beckham was in 2006 the most renowned footballer of the planet. In relation to his sporting activities, he took out an insurance cover for his legs. The huge amount paid for his insurance would reportedly exceed the 103 million USD disbursed by Real Madrid for the cover of Christiano Ronaldo in 2009. The fashion model would later extend his insurance cover to his entire body.
15 million USD in insurance for Kim Kardashian’s curves: The curves of Kim Kardashian are her number one beauty asset. The reality TV star, who is crazy about plastic surgery, has underwritten an insurance policy worth 15 million USD to protect her famous butt.
The culinary critic Egon Ronay assured his taste buds: The famous Hungarian culinary critic has insured his taste buds since 1957, for the amount of 400 000 USD. An original insurance policy which allows him to cover his sense of taste without which he will no longer be able to practice his job.