Joe Namath's aura during his prime years were that of a Hollywood personality rather than that of an athlete's. Sex, drugs, and rock 'n roll was the lifestyle for the man nicknamed, Broadway Joe, but while he was the party type who was continuously spotted with a hottie on his arm, he also was a major problem on the football field as well. The three-sport high school athlete known for his dunking ability took his talents to the University of Alabama where he played from 1962 to 1964 and stated that residing in Alabama was a culture shock for him being that he grew up in a predominantly black neighborhood in Pennsylvania. However, that didn't stop Namath from leading the Crimson Tide to a 29-4 record during his three-year tenure in Alabama and a national championship in 1964.
In the 1965 NFL Draft, Joe Namath was selected 12th overall by the St. Louis Cardinals while the New York Jets selected Namath 1st overall in the AFL Draft. After negotiations took place, Namath signed a contract with the New York Jets where he would become a local legend and play all but one out of the thirteen seasons of his professional football career. Despite going winless in his first six games as a rookie, Namath was able to scoop up the award for AFL Rookie of the Year. He would then go on to lead the Jets to an AFL Championship win in 1968 while also being named an AFL All-Star four times and AFL MVP twice. Following the AFL-NFL merger in the mid-'60s, Namath also participated in Super Bowl III against the Baltimore Colts, leading the Jets to a 16-7 victory and winning Super Bowl MVP honors. In 132 starts, Namath ended his football career with an overall record of 64-64-4 and a touchdown to interception ratio of 173-220. While some may argue Namath is mediocre at best skill-wise, his celebrity and impact on football culturally have made him an icon.
To insure one’s house, one’s car or to underwrite a life insurance policy, that is common practice. But who would pay an insurance premium for his/her thumb, legs or smile? Stars, of course.
At the top of the ranking are the legs of Mariah Carey, worth 810 million USD: The diva became, in 2006, the Gillette brand muse for the advertising campaign «Legs of a Goddess». She then took out an insurance policy with London Lloyds to protect her legs, a decision that is far from being insignificant. Among its customers, the London insurer then included several icons of music, such as Bob Dylan or Rod Stewart.
David Beckham’s body insured for 195 million USD: European champion with Manchester United in 1999, David Beckham was in 2006 the most renowned footballer of the planet. In relation to his sporting activities, he took out an insurance cover for his legs. The huge amount paid for his insurance would reportedly exceed the 103 million USD disbursed by Real Madrid for the cover of Christiano Ronaldo in 2009. The fashion model would later extend his insurance cover to his entire body.
15 million USD in insurance for Kim Kardashian’s curves: The curves of Kim Kardashian are her number one beauty asset. The reality TV star, who is crazy about plastic surgery, has underwritten an insurance policy worth 15 million USD to protect her famous butt.
The culinary critic Egon Ronay assured his taste buds: The famous Hungarian culinary critic has insured his taste buds since 1957, for the amount of 400 000 USD. An original insurance policy which allows him to cover his sense of taste without which he will no longer be able to practice his job.