Considering how basic and plain a waffle is, it's amazing how many different ways that the marketing and snack industry minds of the 80s and 90s found to dress them up. Here's Pillsbury with another great idea.
All they've done is shrink down the waffle so it's roughly the shape of a stick, and given us something to dip it in. We could have done that at home by cutting up the waffle and filling up a bowl of dip, but we just bought these instead!