You're a company who designs fonts. You've decided to go with an animal-based pun as your business name. When the time comes to design a logo to go with your new business, you've really only given yourself one way to go with it - you have to bring the two elements of your name together in perfect harmony. Thankfully, Elefont has managed to pull off the trick effortlessly.
As a starting point, the slightly inky design makes us think of ink splattered against a sheet of A4 paper by a typewriter, and so it's perfect for a company who works in this field. Secondly, look at the white space within the stylized 'e' which has been put to use as their logo. It's been carefully contoured to take on the appearance of an elephant's trunk. That tells us that this design company is creative - and that's exactly the feeling we should be getting from a design company!