11. That Cheered Him Up

11. That Cheered Him Up

This is a weird one. When we go to see animals in a zoo, we don't generally expect them to look as happy to see us as we are to see them. They're captive, for a start, and even if they don't mind being captive, animals don't express joy in the same way we do. Whoever took the picture has decided that they want this monkey to look as happy about being in the shot as she does. Fridman saw the issue straight away; the monkey is stood in a pool of freezing cold water. Who'd be happy about that?

In fixing the problem, Fridman has employed a little role reversal. The monkey is now safe and dry out of the water, and has every reason to look pleased about the situation. The unfortunate girl, though, has taken its place. Now she's wet, and she's finding out why the monkey was never smiling in the first place. Also, that monkey has quite the selfie game going on.

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Did You Know...

I

To insure one’s house, one’s car or to underwrite a life insurance policy, that is common practice. But who would pay an insurance premium for his/her thumb, legs or smile? Stars, of course.

II

At the top of the ranking are the legs of Mariah Carey, worth 810 million USD: The diva became, in 2006, the Gillette brand muse for the advertising campaign «Legs of a Goddess». She then took out an insurance policy with London Lloyds to protect her legs, a decision that is far from being insignificant. Among its customers, the London insurer then included several icons of music, such as Bob Dylan or Rod Stewart.

III

David Beckham’s body insured for 195 million USD: European champion with Manchester United in 1999, David Beckham was in 2006 the most renowned footballer of the planet. In relation to his sporting activities, he took out an insurance cover for his legs. The huge amount paid for his insurance would reportedly exceed the 103 million USD disbursed by Real Madrid for the cover of Christiano Ronaldo in 2009. The fashion model would later extend his insurance cover to his entire body.

IV

15 million USD in insurance for Kim Kardashian’s curves: The curves of Kim Kardashian are her number one beauty asset. The reality TV star, who is crazy about plastic surgery, has underwritten an insurance policy worth 15 million USD to protect her famous butt.

V

The culinary critic Egon Ronay assured his taste buds: The famous Hungarian culinary critic has insured his taste buds since 1957, for the amount of 400 000 USD. An original insurance policy which allows him to cover his sense of taste without which he will no longer be able to practice his job.

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