The New York Giants might not be relative in regards to their winning ways as of late but, the team always finds a way into the conversation when it comes to the media. It seems like no matter how much the team suffers, the Giants find a way to headlines. This past season, the New York Giants ended their season in last place of the NFC East with a record of 5-11 but yet, have some of the league's most desired and entertaining top-tier talent in Odell Beckham Jr. and rising star Saquon Barkley.
Some Giants fans are stating that Eli Manning's days might be numbered in New York but have remained loyal to Manning for bringing the Big Apple two NFL Championships in 2008 and 2012. The Giants have the talent, they just need guidance if they want to become an NFL powerhouse once again. The New York Giants were ranked 7th in fan equity, 13th in social equity, and 3rd in road equity.
To insure one’s house, one’s car or to underwrite a life insurance policy, that is common practice. But who would pay an insurance premium for his/her thumb, legs or smile? Stars, of course.
At the top of the ranking are the legs of Mariah Carey, worth 810 million USD: The diva became, in 2006, the Gillette brand muse for the advertising campaign «Legs of a Goddess». She then took out an insurance policy with London Lloyds to protect her legs, a decision that is far from being insignificant. Among its customers, the London insurer then included several icons of music, such as Bob Dylan or Rod Stewart.
David Beckham’s body insured for 195 million USD: European champion with Manchester United in 1999, David Beckham was in 2006 the most renowned footballer of the planet. In relation to his sporting activities, he took out an insurance cover for his legs. The huge amount paid for his insurance would reportedly exceed the 103 million USD disbursed by Real Madrid for the cover of Christiano Ronaldo in 2009. The fashion model would later extend his insurance cover to his entire body.
15 million USD in insurance for Kim Kardashian’s curves: The curves of Kim Kardashian are her number one beauty asset. The reality TV star, who is crazy about plastic surgery, has underwritten an insurance policy worth 15 million USD to protect her famous butt.
The culinary critic Egon Ronay assured his taste buds: The famous Hungarian culinary critic has insured his taste buds since 1957, for the amount of 400 000 USD. An original insurance policy which allows him to cover his sense of taste without which he will no longer be able to practice his job.