This cat definitely wasn't born with it. Cats generally aren't born with full faces of makeup. Not to say humans are either, but you meet some people with faces so gorgeous that they look like they are wearing makeup all the time. I think in this case, we might have to blame this on Maybelline. Baby girl might need to brush up on her skills though. She's looking like a blind Jersey housewife with that makeup on.
As much as we joke about putting makeup on cats, I don't advise it. They'll probably end up licking it off, getting sick, which is never good. You don't want to be labeled a cat killer just because you thought it would be funny to make your cat look like Lady GaGa. If they don't lick it, you have to clean it. If you've ever given a cat a bath, you know that this is a horrible option.