Not all fruits and vegetables are created equal, and unfortunately, there is a fair amount of truth to the messaging that organic food is better for you. It's not a total gimmick, as many people tend to think. We say 'unfortunately' as the organic section is just so expensive! It can seem crazy paying so much more for what looks like exactly the same product, but just with a different sticker. However, the differences do exist, even though they're not visible to the naked eye.
The main difference between organic and non-organic produce is that organic produce is not grown with toxic fertilizers. These same fertilizers have been found to contain cancer-causing properties that are best avoided. Even if you thoroughly wash all of your produce, you aren't safe from the risk of cancer. Just buy organic!