At first, when you see this photo, you might think that the restaurant was joking, or was using some kind of bad-quality Photoshop to make it seem as if his restaurant has been visited by the Hollywood superstar. The photo was taken by an American couple that went to Thailand on vacation, and they have a different turn of events to explain.
They say that some man had been trying to improve his Tom Cruise impersonation. Perhaps he needed it for his improv class? For whatever reason, he decided to go and travel across Thailand. In different places, restaurant and shop owners would think he is Tom Cruise, and so they naturally wanted to take a photo. Perhaps he even earned a free meal or two.